Hello! I’m Sarah (she/her/ella).
I'm a product designer and life-long learner, currently at IBM in Austin, TX. My passion is in creating impactful, easy-to-use, quality experiences for people around the globe.
My experience spans UX, visual, branding, and advertising. I'm highly collaborative, constantly iterating and exploring the best path forward, fiercely advocating for our users along the way. My design decisions are driven by empathy, research, and user testing. Every design pattern should reinforce the trust and connection users have with a product.